Friday, June 8, 2012

Kenyon Noble's Personal Selling Characteristics


One on the best companies in Bozeman is Kenyon Noble.  Not only do they provide material and services for the contractor, they also tailor their services to the weekend project person.

I have dealt with Kenyon Noble for the past 5 or so years.  In this time period I have helped to build four houses, in which Kenyon Noble was one of our provides of the material.  Throughout the building process, their salespeople followed the characteristics outline in our textbook.

A prime example of their personal selling characteristics was how often their salespeople would stop by our job site.  Most of the time they would just drop off a hand full of carpenter pencils with their logo on it, but their were a few times when their field salesperson was able to take an order.  It just so happened that we were running low on our gun nails.  The salesperson ended up seeing we were low and offered a box to us at a lower price than Simkins-Hallin.

Another example of this was how often their sales reps would stop by during the hot weeks over the summer.  Again they would stop by and try to sell their products to us, but on days that were extremely hot they had Gatorate and cold water.  By providing these drinks, they were making their approach to make their presentation about what they could offer to us.  Most of the time we didn't need anything right then, but I always would remember that Kenyon brought us cold drinks on hot days, persuading me to go through them for future material.

The best closing sale I saw, was when a delivery was dropped off to our construction site, and the driver handed me a Dickies work jacket with Kenyon Noble's logo on it.  I was very impressed with how far they will go to promote their personal selling.  It made me like their salespeople even more.  


1 comment:

  1. I have enjoyed the changes that happened with Kenyon and Simkins. Both were deadlocked local competitors. In 2000-2001, word of mouth was that the Kenyon Noble truss plant was one of the most dangerous places to work. Low wages and no benefits. I applied, got interview, walked in that sweat house of a warehouse, and immediately left upon confirmation of 7.50/hr with no health.

    When Lowes and Home Depot popped up, the hustled around with the city to get "Super Kenyon" built first. For me, they have changed for the better immensely!

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